wharton business analytics: from data to insights

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wharton business analytics: from data to insights

Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. Please contact me to discuss my learning needs. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. . After filling the form, they will be directed to the payment page. Marketing Analytics: Data Tools and Techniques will help you understand the tools and tactics used to make data-driven decisions for your company or business. The nine modules of this course are designed to help professionals, managers and leaders better understand how big data works and how insights taken from big data can be used to make . In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded. And well help you master logistics and supply chains through operation analytics. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device. Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. The principles youll learn are simple, but theyre so powerful. You can connect and communicate with other participants through our learning platform. You can use it on your cover letter, resume, and/or display it on your LinkedIn profile. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. $79/month This information will be clearly noted in the program brochure. companies like Yahoo, Google, and Facebook. and increased . For the first time in history, business leaders can make personnel decisions based on deep analysis of data. Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required. IDC predicts analytics and big data market will reach $274.3 billion in revenue by 2022. of the content streamed on Netflix is driven by analytics specifically its recommendation engine. Consultants seeking to offer better insights to their clients that are based on the latest ideas in business analytics, and learn structured approaches of problem solving through analytics. Privacy Policy. Analytics can be valuable for nearly all industries . With over 300,000 students from more than 200 countries, Emeritus delivers management education programs with a live-teaching model and graded assignments. The Business Analytics joint concentration between the OID and STAT departments is designed to build deep competency in the skills needed to implement and oversee data-driven business decisions, including (i) collecting, managing and describing datasets, (ii) forming inferences and predictions from data, and (iii) making . The expert faculty will brief the Business Analytics: From Data to Insights certification with a combination of live and recorded video lectures. Led by Prof. Christopher D. Ittner,. Accessibility. Duration: 4 weeks (4-5 hours/week). 265 S. 37th Street, Third Floor. Learners can avail of the Business Analytics: From Data to Insights program certificate by completing the online curriculum, including the assignments, practical work, and the capstone project. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. Deepfake scams are becoming more common, thanks to a number of free deepfake apps that are just a Google search away. Videos featuring expert Wharton faculty provide dynamic explanations of frameworks and concepts. To get started, please complete the information form on the following page. Wharton Executive Education proudly offers Customer Analytics for Growth Using Machine Learning, AI, and Big Data will give you the discipline for and understanding of how to leverage your data to transform existing business strategies and level the playing field for firms that were just beginning to harness the power of analytics. Learn more. Learn how to use historical data such as trends and consumption patterns to estimate forecasts for the future. Yes, you can register up until seven days past the published start date of the program without missing any of the core program material or learnings. Faculty Director, EY Professor of Accounting; Chairperson, Accounting Department, Frances and Pei-Yuan Chia Professor; Professor of Marketing, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), Professor of Operations, Information and Decisions, Associate Professor of Operations, Information and Decisions, Anheuser-Busch Professor of Management Science, The K. P. Chao Professor; Professor of Marketing; Vice Dean, Analytics at Wharton; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School. In Thinking with Data, Max Shron offers a helpful framework for narrowing the scope of a project such as data analysis. No business school is better placed than Wharton to help you take charge of information, not be overwhelmed by it. However, these sessions are always recorded, so you may view them later. Apply optimization models to specific business challenges with low uncertainty and determine the most favorable outcome for your business. We encourage faculty members around the globe to participate. Explain important components of different use cases of analytics in business and create a plan to put data to work in your organization. Peer learning adds substantially to the overall learning experience and is an important part of the program. After reviewing the information on the program landing page, we recommend you submit the short form above to gain access to the program brochure, which includes more in-depth information. The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. Learn More About AI & Analytics for Business. The program has over 170 video lectures from Whartons expert faculty, providing general information about concepts and frameworks. Choose the right tool for decision-making to create future business strategies and determine the kinds of predictions you can make to create future strategies. These are the topics for the graded assignments: Identify Effective Methods for Collecting Customer Data Business Analytics: From Data to Insights, Descriptive Data Collection: Surveys, Net Promoter Score (NPS), and Self-Reports. They have also authored books on business analytics such as Customer Centricityand The Customer Centricity Playbook. forecast future financial scenarios. Emeritus will offer four live-teaching sessions to improve comprehension of how to use business analytics to turn data into an advantage. Their research has been published in leading journals, including the Journal of the American Statistics Association, Marketing Science, Manufacturing & Service Operations Management, and the Journal of Consumer Research, and they have been quoted or featured in outlets like The Economist, New York Times, Wall Street Journal, and Washington Post. The course includes case studies about media, consumer packaged goods, apparel, retail, technology, and financial services, concerning companies like Starbucks, Amazon, and Netflix. The A/B Testing Simulation is modeled after real-world interfaces, the Simulation provides students with a highly interactive look into the world of A/B testing, and engages them throughout the entire process from setting up questions to reading the outcome data to find actionable insights. Skip to the main content. Business Analytics: From Data to Insights. You will have access to the online learning platform and all the videos and program materials for 12 months following the program start date. Gain hands-on experience with machine learning. More than 50 percent of our participants are from outside the United States. Some programs include a final project submission or other assignments to obtain passing status. Moreover, analysts and managers with appropriate skills to use analytical concepts are in a shortage, keeping newcomers in demand for decision-making needs. No surprise from Wharton, well teach you how to use financial analytic tools, but well also show you how to manage people through people analytics. To find out more about the cookies we use, see our Privacy Policy. $79/month More than 300,000 learners across 200 countries have chosen to advance their skills with Emeritus and its educational learning partners. In the 21st Century, its not what you know that matters; its how you use what you know that will determine your success in business and in life. How could Amazon potentially ship before you buy? Cost: $2,600. Duration: 4 weeks (3-5 hours/week). Interpret and visualize the results of simulation models to evaluate complex business decisions in uncertain settings. Professionals from any industry can . Business Analytics: Data-Driven Strategy Big data and analytics are more than technology and data science problems to be relegated to specialists. As the newly hired brand manager of a multinational consumer goods company, you will lead the brands turnaround and increase market share of a product. Learn how you can build data-driven decision-making skills with Wharton Executive Education's Business Analytics: From Data to Insights program. The Business Analytics: From Data to Insights online course is designed under the Wharton Executive Education, in collaboration with Emeritus, an online education platform. How Data Analytics Can Help Deliver Social Good December 20, 2022 How Analytics Is Changing Finance November 29, 2022 Beyond Business: Humanizing ESG December 13, 2021 Each program includes an estimated learner effort per week, so you can gauge what will be required before you enroll. In following this process, you can have a better idea of how to reap . Explore Attrition Using a Dataset Candidates can use the email group-enrollemnts@emeritus.org for further information. Take the opportunity to turn data into a competitive advantage. We hope you find the same. These cookies are used to collect information about how you interact with our website and allow us to remember you. ONLINE CERTIFICATE PROGRAM BUSINESS ANALYTICS: FROM DATA TO INSIGHTS PROGRAM Participants will need the latest version of their preferred browser to access the learning platform. Please contact your program advisor, or email us for details. Discussion: How Does Your Company Collect Data? By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. Advanced analytics (AA)including artificial intelligence and machine-learning methods continues to be a top-of-mind topic among executives in the insurance sector.However, despite significant value at stakean estimated 1.2 trillion in value globally 1 McKinsey Global Institute estimate of the total realized and potential value of analytics in the insurance sector. Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. Business Analytics: From Data to Insights course fee structure, Business Analytics: From Data to Insights. The Business Analytics Capstone Project gives you the opportunity to apply what youve learned Correlation and Causation Accessibility, Identify Effective Methods for Collecting Customer Data, iD Fresh Food Case Study: Practice Using Historical Data, Vanderbilt Medical Center Case Study: How to Improve Predictions, iD Fresh Food Case Study: Apply Optimization Models, IEC in Sports Case Study: Apply Prediction Models, Data Analytics Simulation: Strategic Decision Making, Identify and interpret effective methods for collecting data on customer behavior, Use customer data to make better business decisions, Videos pertaining to each weeks learning, Assignments, quizzes and reading materials, Access to all the program videos, webinars and participate in group discussions and assignments. Business Analytics: From Data to Insights 9 Weeks, Online Chief Technology Officer (CTO) Program 9 to 12 Months, Online + On Campus Corporate Governance: Maximize Your Effectiveness in the Boardroom 6 Weeks, Online Driving Strategic Innovation: Leading Complex Initiatives for Impact 8 Weeks, Online Executive Compensation: Strategies and Frameworks Business processes that can be supported by self-serve analytics and dashboards. Learn more about Analytics Partnerships , Learn more about Professional Engagement . Philadelphia, PA 19104. ai-analytics@wharton.upenn.edu. All the contents of the course would be made available to students at the commencement of the course. Questions like, how can analytics help you predict the future better? Thats what Whartons Business Analytics Specialization is all about. Decision Trees. Data Analytics Simulation: Strategic Decision Making Prof Christopher D. Ittner, Prof Peter Fader, Prof Raghuram Iyengar, Prof Senthil Veeraraghavan, Sergei Savin, Ron Berman, Prof Noah Gans, Prof Eric Bradlow, and Mattew Bidwell will be teaching the curriculum. Artificial Intelligence for Business is an online program for learners seeking a competitive edge in emerging business technology. Use data analytics to derive insights into the key components of the staffing cycle for your business hiring, internal mobility, and attrition. While business analytics is often focused on analyzing customer behavior, that is not its only application. Partial (or pro-rated) refunds are not offered. View the program page in Spanish , Christopher D. Ittner, PhDSee Faculty Bio, EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Xingmei Zhang and Yongge Dai Professor; Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Anheuser-Busch Professor of Management Science; Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Professor of Operations, Information and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Senthil Veeraraghavan, PhDSee Faculty Bio, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, Business Analytics: From Data to Insights, Blended Learning Solutions for Organizations, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies. And how can analytics help you make better business decisions? Apply now: https://emrt.us/tzgCheck us out on LinkedIn: https://www.linkedin.com/school/emeritused/Stay updated on Twitter: https://twitter.com/EMERITUS_INSTFollow us on Instagram: https://www.instagram.com/emeritus_edLike us on Facebook: https://www.facebook.com/EMERITUS.INST/ This program is appropriate for anyone who touches the product life cycle, growth strategy, or marketing practice, and there are no prerequisites required. According to a 2020 Sisense COVID-19 survey, 55% of companies used data to improve efficiency during the pandemic while 47% relied on it to improve customer interactions and 45% used it to predict business outcomes. Download Your AI App for Business Central . Data presents an invaluable opportunity for firms to innovate, but only if they know what to do with it. Early registrations are recommended because the seats fill up quickly. The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly. or get US$275 off with a referral, Enroll your team and learn with your peers. Advanced Business Analytics Program (Wharton University of Pennsylvania) Created in association with the Wharton Executive Education, this program is specifically designed for professionals who desire to interlace analytics with their processes, products, and culture to build modern businesses. A vibrant buzz filled the Lauder auditorium the morning of February 10th, as twenty-three teams prepared to present their business ventures to a panel of alumni. Special pricing is available for groups. Determine the most favorable outcome for a business decision using decision trees in conjunction with optimization and simulation. Simulation Toolkit, Data Visualization and Interpretation Candidates can join the Business Analytics: From Data to Insights online training by paying a fee of $2,750. The Wharton School is accreditedby the International Association for Continuing Education and Training (IACET) and is authorized to issue the IACET CEU. Wharton Business Analytics Certification | Online Data Analytics Training Course Business Analytics: From Data to Insights Myself Team/Group STARTS ON March 9, 2023 DURATION 9 weeks, online 6-8 hours per week PROGRAM FEE US$2,750 US$2,530 or get US$275 off with a referral Flexible payment available For Your Team A dedicated program support team is available 24/5 (Monday to Friday) to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience. Someone from the Coursalytics team will be in touch with you soon. Find available AI and business analytics courses and programs for professionals offered in person and online. The strategy to build an analytics practice is simple. Learn more about Wharton Onlines Business Analytics Specialization before enrolling in the program. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. Transform your data into actionable insights with Data Courage's AI analytics services. The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits. The course on operations analytics, taught by three of Wharton's leading experts, focuses on how the . Learn how you can build data-driven decision-making skills with Wharton Executive Educations Business Analytics: From Data to Insights program.Led by Prof. Christopher D. Ittner, learn how to look at data and derive insights to create future strategies that help enterprises succeed. Business Analytics: From Data to Insights at The Wharton School. In addition, Microsoft Office and a PDF viewer are required to access documents, spreadsheets, presentations, PDF files, and transcripts. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. APPLY NOW Passing Criteria Contact. In the Business Analytics online program, participants will learn how to: The online Business Analytics Specialization is led by some of the foremost experts on statistical and operations analysis. Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact. Step 3: To create an account, fill in all the required details and finalize by tapping Create Account. Earn a digital Wharton certificate upon successful Indian School of Business, Hyderabad Campus, Indian Institute of Technology Roorkee via Swayam, Kirloskar Institute of Advanced Management Studies, Harihar, Eli Broad College of Business, Michigan State University, East Lansing via upGrad, Vinod Gupta School of Management, Indian Institute of Technology, Kharagpur via Indian Institute of Technology Kharagpur, Indian School of Business, Hyderabad Campus via Emeritus, Haas School of Business, University of California, Berkeley via Emeritus, Rotman School of Management, University of Toronto, Toronto via Emeritus, Imperial College Business School, Imperial College, London via Emeritus, IMS Proschool via National Skill Development Corporation, The Wharton School, University of Pennsylvania, Philadelphia via Coursera, The Wharton School, University of Pennsylvania, Philadelphia via Emeritus, Regular exam updates, QnA, Predictors, College Applications & E-books now on your Mobile. Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level. No, only verified digital certificates will be issued upon successful completion. Professionals from any industry can benefit from learning to view marketing through a customer-centric lens and advancing their analytics capabilities. At the end of this Capstone, you'll be able to ask the right questions of the data, and know how to use data . Delivered in collaboration with program partner Emeritus: The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Assistant Professor of Marketing, The Wharton School, Research Interests: Marketing analytics, data-driven design, decision support, preference measurement, Blended Learning Solutions for Organizations, Business Analytics: From Data to Insights, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies, Marketing Manager (traditional, digital, or omni-channel) who aims to use analytics to improve marketing ROI, Business or Data Analyst who wants to gain expertise in marketing-specific applications such as regression analysis and conjoint analysis, General or Business Manager who wants to take a broad, customer-centric view of innovation for better decision making, Product or Brand Manager who seeks to explore analytics techniques to optimize the impact of their marketing investments. Check back to this program web page or email us to inquire if future program dates or the timeline for future offerings have been confirmed yet. No, there is no alumni status granted for this program. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. completion of the online program. If youre ready to enroll now, click the button below. Based on the information you provided, your team is eligible for a special discount, for Business Analytics: From Data to Insights starting on Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. In this course, taught by Whartons acclaimed accounting The Business Analytics: From Data to Insights online program is beneficial for leaders and managers who want an edge over their competition. Class profiles vary from one cohort to the next, but, generally, our online certificates draw a highly diverse audience in terms of professional experience, industry, and geography leading to a very rich peer learning and networking experience. This information will be noted in the program brochure. Why were stores either selling out of Time magazine or only selling a small fraction of their inventory? Almost 75 percent of companies need the technology and skills to make effective use of collected data. Working It host Isabel Berwick talks to Lynn Wu, a Wharton Business School professor and an expert on emerging technologies related to the future of work. Harness the power of machine learning for better decision-making. Step 5: Then, candidates can pay using their preferred payment gateway and proceed to apply for the course. Learn more >. Duration: 3 months online, 68 hours per week, +1.215.999.8689 Duration: 4 weeks (2-3 hours/week). The Wharton School, University of Pennsylvania, Philadelphia, Top Medical Colleges in India accepting NEET Score, Medical Colleges in India Accepting NEET PG, MHCET Law ( 5 Year L.L.B) College Predictor, List of Media & Journalism Colleges in India, Top Government Commerce Colleges in India, Top Hotel Management Colleges in Hyderabad, Top Hotel Management Colleges in Tamil Nadu, Top Hotel Management Colleges in Maharashtra, Diploma in Hotel Management and Catering Technology, Knockout JEE Main 2022 (Easy Installments), Engineering and Architecture Certification Courses, Programming And Development Certification Courses, Artificial Intelligence Certification Courses, 10 Reasons to Enrol Yourself in a Digital Marketing Course, 8 Must-Have Skills for AWS Cloud Architects, Planning to Upskill Yourself? March 9, 2023 In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. Use of these school and university names, program names, course names, brochures, logos, videos, images, and brand references does not imply endorsement by, sponsorship by, or affiliation with the underlying school or university. A business intelligence analyst at a tech company, say, Spotify, might analyze large amounts of data to generate insights and reports that management can use to make decisions.

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